Days after inaugurating Puma’s new French headquarters, Teyssier, who has led the German brand’s French subsidiary since 2012, has been promoted to head of Europe, as Christophe Cance takes over from him in France.
The cat logo sportswear firm has appointed Benoît Menard to marketing and communications director in France. Menard comes to Puma after a five year tenure at Adidas France, where he directed the firm's digital newsroom.
The German brand will be present at the continental football tournament with five teams. As for hosts France, two of the national team's forwards, Olivier Giroud and Antoine Griezmann, will feature as Puma ambassadors.