×
71
Fashion Jobs
UNDER ARMOUR
Professional, Account Management
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager Product Creation (Sportwear)
Permanent · HO CHI MINH CITY
TAPESTRY
Director, HR Business Partner
Permanent · Ho Chi Minh City
PUMA
Senior Coordinator Projects Apparel
Permanent · Ho Chi Minh City
ADIDAS
Design Director, Sportswear Footwear
Permanent · HO CHI MINH CITY
ON RUNNING
Project Management, Packaging
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager, Environmental Assurance
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager, Wholesale
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager, Commercial, Adigolf, Vietnam
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager, Material Innovation Scaling
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager, Quality Product Integrity
Permanent · HO CHI MINH CITY
COLUMBIA
sr Customs Specialist
Permanent ·
COLUMBIA
sr Customs And Trade Specialist
Permanent ·
COLUMBIA
Senior Corporate Responsibility Specialist
Permanent ·
SHISEIDO
E-Commerce Channel Manager
Permanent · Ho Chi Minh City
TAPESTRY
Manager, Supply Chain Manageme
Permanent · Ho Chi Minh City
L'OREAL GROUP
Senior Product Manager - 3ce
Permanent · Ho Chi Minh City
L'OREAL GROUP
Head of Online - Professional Products Division
Permanent · Ho Chi Minh City
L'OREAL GROUP
Cdmo - Ecommerce Head
Permanent · Ho Chi Minh City
PVH
Manager, Technical
Permanent · Ho Chi Minh City
LOVISA
Assistant Store Manager | Saigon Centre
Permanent · HO CHI MINH CITY
ADIDAS
Sourcing Associate
Permanent · HO CHI MINH CITY
By
AFP
Published
Jan 27, 2010
Reading time
2 minutes
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Kate Moss launches line of "It" bags for Longchamp

By
AFP
Published
Jan 27, 2010

PARIS, Jan 27, 2010 (AFP) - British supermodel Kate Moss on Wednesday 27 January tries her hand at design with the launch of a line of bags for France's Longchamp, a 60-year family firm hoping to join the "It" crowd of luxury handbag makers.


Photo: AFP

Moss, the face of the brand for the past four years, says her ideal bag needs to be comfortable and light.

"I carry so much stuff my bags are full to the brim," she was quoted by the company as saying.

She said she felt comfortable working with Longchamp, which went from selling leather-trimmed pipes to US soldiers in Paris after World War II to making some of the hottest bags around.

"We get on well together", she said. "It was a fabulous opportunity for me."

Jean Cassegrain, general manager of the firm, told AFP that Longchamp was aiming for a continued collaboration with Moss.

The brand is probably best known for its "Pliage" line of coloured fold-up nylon and leather totes -- arguably one of the world's most popular bags since its 90s launch with 2.5 million sold a year.

With a yearly turnover of 260 million euros, 130 boutiques worldwide and sales on the rise (12 percent average growth pver the past decade), the company sees plain sailing in the years ahead.

"We were affected by the crisis," Cassegrain told AFP, "but globally less than some, with our turnover up five percent in 2010."

Last year's sales were badly hit in Greece and Spain but saw huge growth in some territories, notably in Germany (20 percent up), China, Japan and South Korea.

Copyright © 2023 AFP. All rights reserved. All information displayed in this section (dispatches, photographs, logos) are protected by intellectual property rights owned by Agence France-Presse. As a consequence you may not copy, reproduce, modify, transmit, publish, display or in any way commercially exploit any of the contents of this section without the prior written consent of Agence France-Presses.