86
Fashion Jobs
SHISEIDO
K-Key Account Lead
Permanent · HO CHI MINH CITY
ADIDAS
Senior Director Product Creation Ftw
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Corporate Affairs & Reputation Manager - Corporate Affairs & Engagement
Permanent · HO CHI MINH CITY
JO MALONE LONDON
Education Manager, Jml/lm
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Senior HR Operations Executive/ Assistant Manager
Permanent · HO CHI MINH CITY
ADIDAS
Key Account Manager (Franchise)
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager, Commercial, Adigolf, Vietnam 1
Permanent · HO CHI MINH CITY
ADIDAS
Key Account Manager 1 (Franchise)
Permanent · HO CHI MINH CITY
COLUMBIA
lo Costing & Engineering Manager
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Category Manager - Cpd
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Business Planning Manager - Cpd
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager Product Creation (Sportwear)
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Product Manager - Shu Uemura
Permanent · HO CHI MINH CITY
ADIDAS
Manager, Quality Product Integrity
Permanent · HO CHI MINH CITY
TAPESTRY
Manager, Manufacturing Engineer
Permanent · HO CHI MINH CITY
SPECIALIZED
Painting Quality Engineer - Bình Dương, Vietnam
Permanent ·
ON RUNNING
Social Compliance Specialist - Hcm Based
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager, Sourcing Operations
Permanent · HO CHI MINH CITY
WILLIAMS SONOMA
Wood Sustainability Specialist - (Global)
Permanent · THUẬN AN
PUMA
Manager Quality Apparel & Accessories
Permanent · HO CHI MINH CITY
PUMA
Senior Executive, Finance
Permanent · HO CHI MINH CITY
PUMA
Head of Quality Footwear
Permanent · HO CHI MINH CITY
Published
Feb 4, 2020
Reading time
2 minutes
Download
Download the article
Print
Text size

Wrangler brings sustainable cotton program to Europe

Published
Feb 4, 2020

Kontoor Brands-owned Wrangler is bringing its sustainability initiatives abroad with the European launch of the Wrangler Science and Conservation Program.


Instagram @wrangler


The program, first launched in the United States in 2017, is described by the iconic denim brand as "an alliance of industry experts, pioneering farmers, and nonprofit partners that sponsors research, farmer workshops and promotes soil health farming practices," particularly to create a more regenerative cotton supply. 

Now, as it brings the program to Europe, Wrangler said it will collaborate with European farmers to promote sustainable agricultural production and land stewardship practices that advance soil health and traceability in the supply chain. 

The environmental initiative was introduced to the European market at the Agrotica international agricultural fair, an international trade show for agricultural machinery, equipment and material held in Thessaloniki, Greece. There, the program hosted a dialog on sustainable agriculture with Certified Fibermax Cotton Program, a Greek outpost of BASF, a company which helps brands trace the origin and growth process of their cotton. BASF first partnered with the Wrangler Science and Conservation Program in 2019.

Wrangler said it aims to source 100% of its cotton from farms using land stewardship practices by 2025. 

“Wrangler products are made with cotton grown all over the world, so it’s important that we help drive the entire industry toward more sustainable production,” said Roian Atwood, senior director of sustainability at Wrangler.

“It’s been great to learn from European farmers, to share our research and to unite against major industry challenges, like the loss of valuable top soil.” 

Along with the newly expanded Wrangler Science and Conservation Program, the denim brand's other eco-conscious ventures have included becoming the first fashion  brand to adopt dry Indigo denim, the launch of the BASF-supported 'Rooted Collection' of jeans made from 100% sustainable, local cotton and the inclusion of foam-dyed denim within its first 'Indigood' sustainable denim line

In December 2019, Kontoor Brands -- which also owns the Lee denim brand --announced that it had reached its zero-waste targets at its owned distribution centers throughout North America, a milestone which meant that at least 95% of the waste from these facilities would be recycled, composted or reused.

Copyright © 2024 FashionNetwork.com All rights reserved.