The Mediterranean Fashion Prize chooses Valentine Gauthier as its first ambassador

By

Anaïs Lerévérend

Published
Apr 1, 2016

A first for the Mediterranean Fashion Prize (MFP): the 2016 edition will feature an ambassador. The young designers' competition launched in 2010 by the Maison Méditerranéenne des Métiers de la Mode (the Mediterranean house of fashion trades, MMMM) has chosen Valentine Gauthier for the role. The designer, born in the South of France, was herself discovered in a competition ten years ago, the Dinard Festival.

In addition to choosing the ambassador, the MFP also announced the composition of the selection jury: twenty industry professionals will sort out the entrants from 19 countries of the Mediterranean basin.

MMMM's President Matthieu Gamet (Kulte) will share jury duty with Sophie de la Fontaine, Creative Director of Longchamp, Julia Calabrese, CEO of McArthurGlen, Sophie Baron, manager of the POM store in Marseilles, designer Yacine Aouadi, Sidney Toledano, the President of Christian Dior Couture, Christine Germain Donnat, head curator at the Museum of Decorative Arts and Fashion in Paris, Laure Heriard Dubreuil, founder of The Webster concept store, Anaïs Lambert, in charge of international development at MAD Brussels, artist Ange Leccia, consultants Aurelia Vigouroux, Juliette Longuet and Muriel Piaser, Laurence Paganini, General Manager of Kaporal, Françoise Montenay, President of Chanel SAS, Samar Seraqui De Buttafoco, founder of the ULAP website, Stefan Siegel of Notjustalabel, Corinne Vezzoni, architect, and finally Régine Weimar, General Manager of Hom.

The jury will feature representatives of the Marseilles fashion world, but also international members voting remotely, giving a new overseas dimension to this edition of the MFP.