Spain’s Natura Bissé arrives at Saks Fifth Avenue

By

Barbara Santamaria

Published
Jun 9, 2016

Spanish high-end cosmetics brand Natura Bissé continues to expand into the American market thanks to a new partnership with American department store Saks Fifth Avenue.
 

The beauty label’s products can now be found at Saks Fifth Avenue in Houston, Texas and Boca Raton, Florida, with more concessions scheduled to open in Atlanta, Naples and Hawaii.

Saks Fifth Avenue’s e-commerce platform has also begun to offer Natura Bissé’s cosmetics online, giving shoppers across the US access to the facial and body care cosmetics.

The partnership is an important step in Natura Bissé’s US expansion plan and solidifies its position in the luxury retail market.

Since its launch in 1979, the Catalonia-based firm has expanded into 38 countries through subsidiaries in the US, Mexico, UAE and the UK.

The skincare company entered the American market in 1995. Its products are retailed at the nation’s four most prestigious department stores: Saks Fifth Avenue, Neiman Marcus, Bergdorf Goodman and Barneys New York.

Natura Bissé’s products include a line of anti-aging, skin care, C+C vitamin, oxygen line, stabilizing, eye contour line, and spa. It still managed by the Fisas family.