Sandro laces up classic Reeboks

By

Anaïs Lerévérend

Published
Feb 2, 2015

Having once more become a fashion essential, the sneaker has now been included in Sandro’s locker. The Parisian brand has partnered with a specialist in the field for a new capsule collection. 

Sandro decided to set it sights on Reebok, and more specifically on its highly popular, classic model: the InstaPump Fury.

For spring-summer 2015, Sandro has re-interpreted the sneaker model for both its women’s and men’s lines. Each will come in two variations: for women, either black and purple or white and blue, and for men, in either shades of black or shades of white. 

At 180 euros a pair, the Reebok Sandros blends sensibilities from both the seventies and nineties to create a retro-futuristic look. They will be released in mid-February in a selection of Sandro stores, on both brands’ e-shops, as well as in multi-brand and department stores. As for retailers, customers will be able to find them in stores such as Colette, Selfridges London, Wood Wood, Solebox, etc... 

Sandro’s prior collaboration was also focused on sportswear, specifically on skiwear, through a partnership with Fusalp.