×
35
Fashion Jobs
L'OREAL GROUP
Key Account Executive - Drugstore Channel
Permanent · Ho Chi Minh City
PHV
Manager, Quality Assurance – Process Engineer
Permanent · Ho Chi Minh City
PHV
Manager, Merchandising
Permanent · Ho Chi Minh City
L'OREAL GROUP
Online Brand Manager - Vichy & la Roche Posay
Permanent · Ho Chi Minh City
L'OREAL GROUP
Social Manager - Consumer Product Division
Permanent · HO CHI MINH CITY
CROCS
[Heydude] [Footwear] Commercialization & Engineering Manager (North, Central, South Vietnam)
Permanent · NORTH CENTRAL COAST
CROCS
[Footwear] (sr.)Restricted Substance & Testing Engineer
Permanent ·
TAPESTRY
Director, Material Sourcing - Hardware
Permanent · Ho Chi Minh City
ADIDAS
Intern, Materials Operations Apparel
Internship · HO CHI MINH CITY
ADIDAS
Intern, Supply Planning Footwear
Internship · HO CHI MINH CITY
ADIDAS
Intern, Manufacturing Excellence Footwear
Internship · HO CHI MINH CITY
ADIDAS
Intern, Quality Footwear
Internship · HO CHI MINH CITY
ADIDAS
Intern, Manufacturing Excellence Apparel
Internship · HO CHI MINH CITY
ADIDAS
Intern, Development Apparel
Internship · HO CHI MINH CITY
ADIDAS
Associate, Brand Communication & Sport Marketing (Pooling)
Permanent · HO CHI MINH CITY
COLUMBIA SPORTSWEAR COMPANY
Senior cr Specialist
Permanent ·
PUMA
Engineer Manufacturing Development & Quality Assur…
Permanent · Ho Chi Minh City
PHV
Senior Order Management Analyst
Permanent · Ho Chi Minh City
COLUMBIA SPORTSWEAR COMPANY
Senior Merchandiser - Apparel (Outerwear And Sportwear)
Permanent ·
COLUMBIA SPORTSWEAR COMPANY
Temp Accountant
Fixed-term ·
ADIDAS
Senior Footwear Designer
Permanent · HO CHI MINH CITY
ESTÉE LAUDER
Execution Demand Planning Executive
Permanent · Ho Chi Minh City
Published
Nov 10, 2020
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

RYU hires new CFO, secures $4.8 million investment

Published
Nov 10, 2020

Following the launch of a new strategic direction earlier this year, RYU Apparel inc. (Respect your Universe) announced on Monday new initiatives that will allow the renewal of the RYU brand. 

RYU hires new CFO, secures $4.8million investment. - Facebook: RYU Apparel Inc.


In a letter to company shareholders, recently appointed CEO, Cesare Fazari, said the Canadian brand successfully raised $4.8 million and hired Alex McAulay as RYU's CFO. McAulay is a certified public accountant with 13 years tenure as an apparel industry executive, with experience in mergers and acquisitions, distribution and ecommerce

Moreover, Fazari announced a new consulting relationship with Joel Primus, co-founder of Naked Brands Inc. At Naked, Fazari pioneered numerous product launches, established retail distribution relationships with the likes of Holt Renfrew, Nordstrom, Hudson's Bay, and Bloomingdales, as well as brokered celebrity partnerships. 

The company is equally set to invest in its e-commerce business with a relaunch via the Shopify platform, coinciding with the kick off of a RYU loyalty program, which will allow customers to earn points through purchases, as well as social media engagements. E-commerce sales currently represent 80 percent of all RYU sales. 

Other initiatives include streamlining RYU's design and production, re-establishing production in Canada through the development and launch of a new 'Made in Canada' product line, the planned reopening of its flagship store, and more. 

“It goes without saying that this past year has tested both individuals and businesses and in the face of these global challenges I'm delighted to share some of our successes from the renewal of RYU. The past 6 months have been energizing for our team, who was been working on a number of initiatives,” said Fazari. 

RYU experienced years of rapid growth before putting the breaks on expansion plans in February. The Vancouver-based athletic brand cited a funding shortage, forcing it to launch a new business strategy to reach profitability.

Following the resignation of the brand's founding-CEO Marcello Leone, it was Cesare Fazari who was named chairman of the board and CEO, in April. 

Leone took it upon himself to reinvent RYU in 2015. Having first invested in the apparel line in 2011, he went on to fully acquire it in 2015, overseeing its transformation from mixed-martial-arts brand to athletics maker.

Copyright © 2023 FashionNetwork.com All rights reserved.