Next's new fall trends will be available virtually from the U.S. as Sears.com announces on Wednesday its exclusive partnership with the UK fashion retailer. Across the Atlantic, Americans will have the chance to bag millions of Next's affordable accessories, womenswear, menswear and childrenswear from the comfort of their own home.

Next on Sears.com

Next joins the likes of Bongo and Rebecca BonBon on the website which “aims to offer international styles all in one place”, comments Imran Jooma, president of eCommerce at Sears Holdings.

As Britains no.2 fashion retailer, according to Reuters, Next gained 13% in operating profit in 2010's first half, meeting forecast expectations.



By Rosie Hart