105
Fashion Jobs
ADIDAS
Director, Retail & Franchise
Permanent · HO CHI MINH CITY
ADIDAS
Manager, Sustainable Sourcing Field Operations
Permanent · HO CHI MINH CITY
ADIDAS
Key Account Manager, Adidas Golf
Permanent · HO CHI MINH CITY
ADIDAS
Key Account Manager (Franchise)
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager, Commercial, Adigolf, Vietnam 1
Permanent · HO CHI MINH CITY
COLUMBIA
lo Costing & Engineering Manager
Permanent · HO CHI MINH CITY
VF CORPORATION
Quality Engineer
Permanent · HANOI
JCPENNEY
Quality Engineer
Permanent · HO CHI MINH CITY
JCPENNEY
Quality Engineer
Permanent · HO CHI MINH CITY
ADIDAS
Manager, Quality Product Integrity
Permanent · HO CHI MINH CITY
TAPESTRY
Manager, Manufacturing Engineer
Permanent · HO CHI MINH CITY
SPECIALIZED
Painting Quality Engineer - Bình Dương, Vietnam
Permanent ·
PUMA
Senior Executive Origin Logistics
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Corporate Affairs & Reputation Manager - Corporate Affairs & Engagement
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Senior E-Key Account Manager
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Retail Design Visual Merchandising Manager
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Assistant Key Account Manager - Consumer Products Division
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Senior Key Account Manager (o+o) - Consumer Products Division
Permanent · HO CHI MINH CITY
PROCTER&GAMBLE
Plant IT Operations Specialist
Permanent · BẾN CÁT
PROCTER&GAMBLE
Sales Manager
Permanent · HO CHI MINH CITY
ON RUNNING
Head of Footwear Sourcing
Permanent · HO CHI MINH CITY
ADIDAS
Director, Manufacturing Innovation - Advanced Materials
Permanent · HO CHI MINH CITY
Published
May 17, 2017
Download
Download the article
Print
Text size

Is Longchamp dropping Alexa Chung as brand ambassador?

Published
May 17, 2017

British fashion icon, television presenter and now designer Alexa Chung is being reportedly axed as a Longchamp brand ambassador for lending her name to “countless brands”.


Alexa Chung has worked with the luxury brand for over three years - Алекса Чанг - лицо новой рекламной кампании Longchamp


Chung, who has worked with the French luxury brand for over three years, has collaborated in recent years with Mulberry, Marks & Spencer, Pepe Jeans, AG Jeans, L'Oreal, Madewell, Superga and Nails Inc. She is also currently working on her own fashion label which is expected to launch later this month.

A senior source from Longchamp told the Standard:  “Up and down the high street you can see that Alexa has lent her name to countless brands.”

“We’ve swapped. We’re going back to a real model. Authenticity is key and we think it adds more. Having a model seemed to make more sense.”

A spokesperson for Chung confirmed the decision to the newspaper, saying: “Alexa and Longchamp have enjoyed seven successful seasons together and mutually agree to move on for AW17. Alexa is focused on the much anticipated launch of her own brand Alexachung which launches on May 30.” 

The three-time winner of the British Fashion Award's Icon of the Year was also rumoured to be parting ways with M&S in February, however the British retailer denied the claims. Chung was brought in by M&S to curate two collections based on archive pieces.

Copyright © 2024 FashionNetwork.com All rights reserved.