85
Fashion Jobs
JO MALONE LONDON
Education Manager, Jml/lm
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Senior HR Operations Executive/ Assistant Manager
Permanent · HO CHI MINH CITY
ADIDAS
Key Account Manager (Franchise)
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager, Commercial, Adigolf, Vietnam 1
Permanent · HO CHI MINH CITY
ADIDAS
Key Account Manager 1 (Franchise)
Permanent · HO CHI MINH CITY
COLUMBIA
lo Costing & Engineering Manager
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Category Manager - Cpd
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Business Planning Manager - Cpd
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager Product Creation (Sportwear)
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Product Manager - Shu Uemura
Permanent · HO CHI MINH CITY
ADIDAS
Manager, Quality Product Integrity
Permanent · HO CHI MINH CITY
TAPESTRY
Manager, Manufacturing Engineer
Permanent · HO CHI MINH CITY
SPECIALIZED
Painting Quality Engineer - Bình Dương, Vietnam
Permanent ·
ON RUNNING
Social Compliance Specialist - Hcm Based
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager, Sourcing Operations
Permanent · HO CHI MINH CITY
WILLIAMS SONOMA
Wood Sustainability Specialist - (Global)
Permanent · THUẬN AN
PUMA
Manager Quality Apparel & Accessories
Permanent · HO CHI MINH CITY
PUMA
Senior Executive, Finance
Permanent · HO CHI MINH CITY
PUMA
Head of Quality Footwear
Permanent · HO CHI MINH CITY
PUMA
Quality Engineer Cobra
Permanent · HO CHI MINH CITY
PUMA
Key Account Manager, Marketplace E-Com
Permanent · HO CHI MINH CITY
ON RUNNING
Head of Footwear Sourcing
Permanent · HO CHI MINH CITY
By
AFP-Relaxnews
Published
Jul 19, 2017
Reading time
2 minutes
Download
Download the article
Print
Text size

Gucci launches mobile travel app

By
AFP-Relaxnews
Published
Jul 19, 2017

After French fashion house Louis Vuitton, luxury Italian brand Gucci is expanding into travel, with a new app which will highlight destinations that hold a special connection to the brand. 


A capsule collection with Gucci items embellished with travel patches will be released in tandem with Gucci Places. - courtesy Gucci




Called "Gucci Places," the app is designed for the brand's well-heeled, globetrotting fans, and those who seek "the unexpected" in travel.

To kick off the launch, the first Gucci Place is Chatsworth House in Derbyshire, England, where the Gucci Cruise 2017 campaign was shot. 

The decision to launch the app out of the UK also signals creative director Alessandro Michele's artistic fascination with British culture, be it punks or English gardens. 

Users who download the app will receive a notification when in proximity of a Gucci Place, and will be able to check in and download special badges, browse images, and read about the destination's history and connection with Gucci. 

Gucci follows in the footsteps of French fashion house Louis Vuitton, which publishes a set of city guides for major metropolises around the world from Paris to New York, Sao Paulo to Tokyo. 

The guides are written by freelance journalists and special guests, and highlight the trendiest hotels, restaurants, fine food stores, museums and secret monuments. Last year, the collection expanded to include four new cities: Amsterdam, Lisbon, San Francisco and Taipei. 

The mobile app version features 29 cities. 

Meanwhile, to mark the launch of Gucci Places, a selection of Gucci Courrier accessories have been adorned with two special patches: one representing Chatsworth's Ducal Coronet and Snake Logo; the other a bee motif dug up from the House's 1970s archives which will go on to represent Gucci Places. 

The items will be available at the Chatsworth House store and Gucci's Sloane Street boutique in London. The app is free.
 

Copyright © 2024 AFP-Relaxnews. All rights reserved.