FeelUnique signs up to RangeMe, is first UK beauty name to do so

By

Sandra Halliday

Published
Mar 14, 2022

Feelunique, the UK-based online premium beauty retailer, has linked up with global product sourcing platform RangeMe to support its product buying teams. RangeMe debuted in 2014 but launched in the UK only last year. 

It was created specifically both to help make the buying process easier for retailers and to help suppliers get their products in front of those stores. But until now in Britain, it has been largely dealing with businesses in the foods sector.

Feelunique is the first major health and beauty retailer in Europe to join RangeMe since the platform launched in the UK just six months ago. “This presents Feelunique with innovation and scale to grow its business while RangeMe continues its expansion across the UK”, the company said.     

RangeMe “helps retailers and their buying teams scale product sourcing efforts with streamlined submissions, simplified discovery tools, and the industry standard digital sell sheet. Buyers on RangeMe can filter searches to find brands and products meeting exact sourcing needs, connect and collaborate seamlessly with suppliers, and explore curated collections to help identify and understand category trends and emerging brands”, we’re told.

After launching in 2014, it’s used today by more than 15,000 retail buyers in the UK, Europe, North America, and APAC region.

Sarah Miles, CEO of Feelunique, said: “We aim to be as inclusive as possible for our customers and this partnership with RangeMe will help us have the most relevant products available. Our engaged customers have high expectations of us from providing trustworthy reviews and expert insights, to the latest trends and finding new favourites and discovering the products that make them feel unique.”