Ebay appoints new UK director of Consumer-to-Consumer Selling

By

Barbara Santamaria

Published
Apr 27, 2018

Ebay has promoted Nikin Patel to the role of director of consumer-to-consumer selling in the UK, as the online marketplace continues to work on easier ways to sell on its platform.

Patel was previously head of pricing and promotions at Ebay , where he was worked for over two years serving as director of pricing and director of pricing and retail standards. He will report to Paolo Levoni, senior director of operations of Ebay in the UK.

Levoni commented: “This is a hugely important role at Ebay. We pretty much invented consumer-to consumer selling at distance, online and at scale. And it’s an area we continue to invest and innovate in.

“With his proven track record in pricing and promotions and his personal passion for consumer selling, Nikin is now focused on helping even more Brits make room or make money by selling on Ebay.”

Patel has 15 years of experience in global operational roles, having previously worked at a variety of digital, media and telecoms companies including Sky and Virgin Media.

The appointment comes ahead of the release of new updates to the brand’s native apps later this year. The company is trying to simplify the listing process to make it easier for consumers to sell products on its site. The new tools will allow items to be listed in just under a minute, according to the firm.