86
Fashion Jobs
SHISEIDO
K-Key Account Lead
Permanent · HO CHI MINH CITY
ADIDAS
Senior Director Product Creation Ftw
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Corporate Affairs & Reputation Manager - Corporate Affairs & Engagement
Permanent · HO CHI MINH CITY
JO MALONE LONDON
Education Manager, Jml/lm
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Senior HR Operations Executive/ Assistant Manager
Permanent · HO CHI MINH CITY
ADIDAS
Key Account Manager (Franchise)
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager, Commercial, Adigolf, Vietnam 1
Permanent · HO CHI MINH CITY
ADIDAS
Key Account Manager 1 (Franchise)
Permanent · HO CHI MINH CITY
COLUMBIA
lo Costing & Engineering Manager
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Category Manager - Cpd
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Business Planning Manager - Cpd
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager Product Creation (Sportwear)
Permanent · HO CHI MINH CITY
L'OREAL GROUP
Product Manager - Shu Uemura
Permanent · HO CHI MINH CITY
ADIDAS
Manager, Quality Product Integrity
Permanent · HO CHI MINH CITY
TAPESTRY
Manager, Manufacturing Engineer
Permanent · HO CHI MINH CITY
SPECIALIZED
Painting Quality Engineer - Bình Dương, Vietnam
Permanent ·
ON RUNNING
Social Compliance Specialist - Hcm Based
Permanent · HO CHI MINH CITY
ADIDAS
Senior Manager, Sourcing Operations
Permanent · HO CHI MINH CITY
WILLIAMS SONOMA
Wood Sustainability Specialist - (Global)
Permanent · THUẬN AN
PUMA
Manager Quality Apparel & Accessories
Permanent · HO CHI MINH CITY
PUMA
Senior Executive, Finance
Permanent · HO CHI MINH CITY
PUMA
Head of Quality Footwear
Permanent · HO CHI MINH CITY
Published
Jun 16, 2015
Download
Download the article
Print
Text size

China: Philipp Plein accused of racism

Published
Jun 16, 2015

The German designer, who is based in Italy, was aiming to build a community on Chinese social networks, but the phrase "Fuck You China" on the label of a collection from 2007 recently surfaced, causing controversy.

One of the photos widely shared on Weibo


The controversy first arose when Philipp Plein first launched an account on the social network Weibo. Users soon after published photos of a label from 2007 that, accompanied by "Made in Europe", features the harsh message for the world superpower.

While the reference to the ubiquity of Chinese low-cost production seems obvious to Western consumers, the same does not hold true for their Chinese counterparts, who primarily buy European and American brands. 

Faced with boycotts and demands for an apology, Plein responded that the label was for a line dubbed "Kiss You China". He insisted that his intention was not to offend. Since the line was released, Plein has opened 10 stores in China, with 4 others to follow. 

This mishap once again underscores the growing importance of Weibo in China in the promotion of brands as well as in terms of controversy. French company Zadig&Voltaine faced a similar experience in 2012 when its founder, Thierry Gillier, explained that his hotel project would "not be open to Chinese tourists."

Copyright © 2024 FashionNetwork.com All rights reserved.