×
37
Fashion Jobs
H&M
Area Manager - Vietnam
Permanent ·
PUMA
Manager Quality Continuous Improvement Footwear
Permanent · Ho Chi Minh City
H&M
Nhân Viên tư Vấn Bán Hàng Bán Thời Gian Khu Vực Aeon Mall Tân Phú
Permanent · HO CHI MINH CITY
H&M
Nhân Viên tư Vấn Bán Hàng Toàn Thời Gian Tại Vincom Plaza hạ Long
Permanent · HẠ LONG
H&M
Nhân Viên tư Vấn Bán Hàng Toàn Thời Gian Khu Vực Vincom Nguyễn Chí Thanh
Permanent · HANOI
H&M
Nhân Viên tư Vấn Bán Hàng Bán Thời Gian Tại Vincom Hùng Vương Cần Thơ
Permanent ·
H&M
Nhân Viên tư Vấn Bán Hàng Bán Thời Gian Khu Vực Vincom Nguyễn Chí Thanh
Permanent ·
H&M
Nhân Viên tư Vấn Bán Hàng Bán Thời Gian Khu Vực Mega Mall Thảo Điền
Permanent · HO CHI MINH CITY
H&M
Nhân Viên tư Vấn Bán Hàng Toàn Thời Gian Khu Vực Vincom Thảo Điền
Permanent · HO CHI MINH CITY
H&M
Nhân Viên tư Vấn Bán Hàng Toàn Thời Gian Khu Vực Crescent Mall
Permanent · HO CHI MINH CITY
H&M
3pl Business Expert - Warehouse Operations
Permanent · BIEN HOA
H&M
Distribution Center Manager
Permanent · BIEN HOA
H&M
Store Department Manager (Quản lý Ngành Hàng Tại Cửa Hàng) - đà Nẵng Based
Permanent ·
H&M
Nhân Viên tư Vấn Bán Hàng Bán Thời Gian Khu Vực Vincom Ocean Park
Permanent · HANOI
H&M
Nhân Viên tư Vấn Bán Hàng Toàn Thời Gian Khu Vực Aeon Mall hà Đông
Permanent · HANOI
H&M
Nhân Viên tư Vấn Bán Hàng Bán Thời Gian Khu Vực Aeon Mall hà Đông
Permanent · HANOI
H&M
Department Manager (Quản lý Ngành Hàng) - Khu Vực Ocean Park Gia Lâm
Permanent · HANOI
H&M
Nhân Viên tư Vấn Bán Hàng Bán Thời Gian Khu Vực Crescent Mall
Permanent · HO CHI MINH CITY
H&M
3pl Business Expert - Allocation
Permanent · BIEN HOA
H&M
Nhân Viên tư Vấn Bán Hàng Bán Thời Gian Khu Vực Mega Mall Royal City
Permanent ·
H&M
Nhân Viên tư Vấn Bán Hàng Toàn Thời Gian Khu Vực Vincom Times City
Permanent · HANOI
H&M
Nhân Viên tư Vấn Bán Hàng Toàn Thời Gian Khu Vực Aeon Mall Tân Phú
Permanent · HO CHI MINH CITY
Published
Jul 9, 2021
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

​Mamas & Papas secures wider European distribution deals in global push

Published
Jul 9, 2021

Mamas & Papas wants to become the “global nursery brand of choice”. To this end, the company’s widening its European footprint, signing new partnerships across Central and Eastern Europe. Similar deals in Asia and the Middle East are expected to follow.


Mamas & Papas



The designer and manufacturer of childrenswear, travel systems and nursery furniture, has signed distribution partnerships and agencies in 10 countries, including the key markets of Russia, Poland and The Czech Republic. It’s also close to signing agreements covering a further five countries in the Balkan Peninsula, it added.

The Business Desk reported Johan Meyfroidt, International GM at Mamas & Papas, saying: “There has always been strong overseas demand for British heritage brands like Mamas & Papas and our products have sold successfully in a number of markets for decades.

"As we step up our global ambitions, we’re exploring multiple routes to market, from distributors and agents to franchisees and licensing partners. What works in Poland may not work in Malaysia, so it’s important we have the agility to tailor our approach to suit local market dynamics”.

CEO Mark Saunders added: “Our international strategy is about scaling our presence in new and existing overseas markets at pace but also at low cost, helping us meet increasing global appetite for our design-led products, especially in those territories with increasingly affluent populations. 

“Post-Brexit, it’s important that UK firms think globally about their growth and take full advantage of the enduring appeal of British brands.”

Not forgetting its core UK market, Saunders also noted its plan to expand domestically, “both through our online business and our standalone stores and Next concessions”.

Copyright © 2022 FashionNetwork.com All rights reserved.