BERLIN, Jul 17 (MARKET WIRE) -- Melrose Jewelers, USA's #1 Online Rolex Watch Retailer, today announced that it has become the #1 Online Rolex Retailer in Germany including Berlin, Hamburg, Munich / Muenchen, Cologne / Koeln, Frankfurt am Main, Stuttgart, Dortmund, and Essen.

Ladies' Rolex - www.melrosejewelers.com

In Q1 and Q2 2010 Melrose Jewelers' revenue from Germany jumped over 70% over the same period last year.

Vanessa Puzio of Melrose Jewelers, at http://www.melrosejewelers.com, states, "Germany has always had one of the most stable economies in the European Union.

Despite the economic troubles the EU has been experiencing, the DAX has increased 4 percent since January and unemployment has dropped to 7.7 percent. This has given the middle class more disposable income to spend on luxury goods. Many of them are turning to Melrose Jewelers to purchase Rolex watches since there is not a dominant online retailer of Rolexes in Germany."

Several of the Rolex watch models are customized for the German market.