Belgian jewelry brand I.Ma.Gi.N Jewels to open first Dutch store in Amsterdam

By

Shomara Roosblad

Published
Oct 11, 2018

Belgian jewelry brand I.Ma.Gi.N. Jewels will be openings its first store in the Netherlands. The label plans to set up shop in Amsterdam in late November.

The first Dutch store of I.Ma.Gi.N. Jewels will be located at Runstraat, which is situated in the city’s popular 9 Straatjes shopping district. Runstraat is also home to retailers such as La Dress, Vans and Aaiko. The 9 Straatjes district has recently welcomed Champion, Nudie Jeans and Travelteq.

I.Ma.Gi.N. Jewels is known for a ‘luxury look offered for an accessible price.’ The brand said that it draws inspiration from the timeless elegance of fine traditional jewelry, and the desire to combine modern designs with proven craftsmanship.

The brand’s collections consist of rings, earrings, necklaces and bracelets. The prices start at €15 for small earrings and go up to €295 for a ring in the ‘gold’ collection.

I.Ma.Gi.N. Jewels was founded in 2013 by goldsmith and designer Margaux Spruyt and diamond expert Gilles van Gestel. The brand is headquartered in Antwerp and currently operates 67 point of sales, of which seven are its own brand stores. The label also operates an online store.

The label is currently available in the Netherlands via multi-brand retailers, including Lucy Lane, Den Bosch; Van den Assem, Capelle aan den IJssel; and Mayke, Oisterwijk.